Web Design

My process for web design begins with creating the website in Adobe Photoshop. I do this with the plan for the website in mind so the graphics and content fit naturally in the layout. I turn the large psd file I create in Photoshop into smaller image files to be used in the design. Next, I hand code the website in Adobe Dreamweaver using XHTML and CSS. My websites are all standards compliant and validated through W3C. The focus of my web design is usability. A website should be easily understood with the eye lead to the important information through the use of intuitive navigation, contrast, typography, color, and all other website elements. I tend to create clean, simple yet effective designs. I strive to give my websites a professional look without sacrificing the aesthetic.

Print Design

While the majority of my work is doing web design I have experience doing various types of print work as well. I follow best practices standards when creating my print work. I create the designs using colors, resolution, and margins that will print with no loss of quality when they are printed. My designs have been used for business cards, flyers, tickets, and even visual aids for televised press conferences.

Identity

Identity and branding are hugely important to the success of a business. Consider companies like Coca-Cola, Nike, and McDonalds. Each of these is instantly recognizable from their logo alone. Having a consistent brand throughout your web and print work can go a long way to establishing an identity. This can go a long way to developing confidence in your company and can become recognized as a symbol of excellence. I can work with you to create logos, letterhead, colors, etc to associate a brand and identity with your company.